Samsung have today officially unveiled the newest addition to their Galaxy smartphone range. The Galaxy Alpha has been expected for some time with details filtering through news agencies at a steady stream. However today was the first time we have actually had the images and details released by Samsung.

The ‘new’ design of the Apha is an attempt to redress the issues and complaints made about the Samsung Galaxy Range (specifically the S5) with both users and experts claiming the device materials felt too cheap when compared to HTC, Apple and Sony. As such Samsung are quick to claim this is the “sleekest Samsung Galaxy phone ever” with a “luxury look and feel”.

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We recently reported leaked images of the Galaxy Note 4 sporting a metallic frame and it had long been expected this would be the case for Alpha. Today Samsung confirmed the inclusion of a “high quality metal frame” which adds to the “eye-catching finish”. The device is thinner than the S5 measuring only 6.7mm in depth and is also notably lighter than the S5 weighing 115 grams.

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The screen is slightly smaller than the S5 measuring 4.7” (HD Super AMOLED display) and contains a more limited 1280 x 720 pixel resolution. Alpha is based on Android 4.4 and will be powered using a Exynos processor. This processor is an Octa core processor with Quad 1.8GHz and Quad 1.3GHz cores in play. Alpha will come equipped with a 12MP camera on the rear and a 2.1MP camera on the front, 1860 MAh battery, 2GB RAM and will contain a decent size 32GB internal memory. However it is worth noting the device does not have a micro SD slot and so the 32GB memory is all you will ever have.

There is no doubt this device is designed as a more modern look-and-feel device although initial indications are this may not be significantly different (or improved) to address the issues noted about the S5. For instance (and in spite of the new metal frame) the device still comes with a plastic back which was a major criticism for the S5 on launch. In addition the reduced specs and features compared to the S5 indicate that this is likely to be sold at a much cheaper price-point compared to its flagship device.

In terms of the price Galaxy have yet to release details on what it will actually cost and have also held back on releasing shipping dates although we do expect it to be in stores soon(ish).

So what do you think? Do you like the look of the Alpha? Will it help Samsung’s recent flailing sales figures and do you think it is enough of an improvement in design to attract your attention?

Let us know your thoughts and if you intend to buy one.

John Anon
A guy who has travelled too much and seen most of the world has to offer. Now just fascinated with technology with a specific focus on Android, custom mods and personalizing devices to represent us all better. When not playing with his phone or tablet can be found in the kitchen cooking up a storm.